The Loom Studio offers a stunning handcrafted collection of ethnic clothing, blending traditional and contemporary styles. Their collection of women’s sarees and kaftans showcases the meticulous artistry of craftsmen from across India. It is a go-to destination for mindful fashion enthusiasts looking for head-turning designs for any occasion.
"The Loom Studio's collaboration with this team brought a significant transformation in our online presence. The improved health score and keyword rankings have directly impacted our business positively. Their expertise and dedication are truly commendable!"
— Pritha Chaudhuri, The Loom Studio
The Loom Studio is an online clothing shop specializing in sarees and kaftans. Their aim is to showcase Indian craftsmanship through elegant and stylish ethnic wear, catering to a wide audience.
Enhance site visibility and drive monthly organic traffic.
Rank for highly competitive client-chosen keywords.
Increase the website's authority for better search engine rankings.
Address low SE Ranking health scores, site crawlability, and indexing errors.
Project Timeline: 9 months
Initial SE Ranking Health Score: 48
Current SE Ranking Health Score: 88
Secured 472 quality backlinks, expanding referring domains from 4 to 52.
Ajrakh Skirt: #2
Women Sarees and Kaftans in India: #5
Begumpuri Saree Price: #7
Latest Collection of Sarees & Kaftans Online: #7
Monthly organic traffic increased to 600 visitors.
Resolved technical issues like broken links and indexing errors.
Collaborated with developers to enhance mobile responsiveness and page speed.
Refined existing content and added new keyword-focused pages to regain rankings.
Conducted monthly audits and disavowed harmful backlinks.
Conducted a detailed technical SEO audit.
Fixed broken links, missing metadata, alt tags, and loading speed issues.
Collaborated with developers to resolve mobile usability and core web vitals issues.
Optimized meta titles, descriptions, headers, and images.
Added schema markup to enhance search result presentation.
Incorporated client-chosen keywords strategically.
Optimized existing content for clarity and keyword placement.
Created new, high-quality content targeting user intent.
Expanded sections on trending saree styles and kaftans to capture more traffic.
Performed competitor backlink analysis.
Built high-quality backlinks from authoritative sites with outreach campaigns.
Disavowed toxic backlinks to maintain site health.
| Metric | Before | After |
|---|---|---|
| SE Ranking Health Score | 48 | 100 |
| Domain Authority (DA) | 33 | 54 |
| Monthly Organic Traffic | - | 600 |
| Backlinks | - | 476 |
| Referring Domains | 4 | 52 |
